Fendi is a famous Italian luxury product brand which is the prominent family of leather products. The most famous work of it is the It Bag “FENDI baguette” designed by Silvia Venturini FENDI. In 1965, Karl Lagerfeld joined Fendi and Fendi gradually added business in top level female clothes, men’s clothes, shoes and boots and perfumes.
Fendi hired the prestigious German designer Karl Lagerfeld as the brand creative director and his comic design concept won much attention and praise of the fashion circle. Double F logo became the world-known signal just after double C for Chanel and double G for Gucci. FENDI 2010 fashion show for autumn and winter series showed us the continuous luxury blending retro-style and modern design concepts as well as classic and elegant temperament.
The earliest banquet bag resources from Europe and America and there were some flea markets selling banquet bags and other products. These bags are most from 1950’s and they are as old as our mother. But they still seem very fashionable and some young customers will collect this kind of banquet bags in their closets.
In 6th May Chanel publicized the Coco Cocoon commercial handbag film all over the world manifested by the all round new prolocutor Vanessa Paradis. This commercial film is shot by Karl Lagerfeld and moved us with the noble and leisure temperament comparing to the rock style of the previous prolocutor Lily Allen. She explained the confident, unique, tasteful and unstrained new woman image thoroughly and perfectly.
Vanessa Paradis has always been the close accompany of Chanel since the year of 1991 when she was the prolocutor for the Coco perfume and Coco lipsticks. She has ever been the prolocutor for three patterns of Chanel handbags so she is regarded as the Chanel girl. At the same time beside the Coco Cocoon handbag, she is also the prolocutor for the Chanel classic lipsticks. Coco Cocoon series has concise and low-profile design pattern. However fashionable customers could always identify the unique feature of Chanel and want to own it all the time.
Practicality is the highest standard of Coco Cocoon design. There are different sizes for you to choose. There are zipper pocket both inside and outside the bag. This bag is also attached with the chain pocket. At the same time all materials of Coco Coccon series meet the high standard on softness for handbags. Matching with the lovely and attempting colors this brand makes real Chanel fans could not resist the passionate for Chanel brand.
Fendi ladies like a marching military with the high erected shoulder in the situation of a crowd of survival after a huge disaster. The Fendi handbag in 2009 autumn and winter season manifested a kind of balance to some extent for the cooperation of Karl Lagerfeld. They created a kind of explanation for luxury while facing the depressed reality. The backpack made of lamb skin, the potable handbag decorated with Grunge pattern checks thread and color matching is the refreshing matches as usual.
Fendi is famous for its various, sexy design pattern and delicate, noble furs with top-quality. It was created in the year of 1925 in a small factory in Rome, Edoardo and Adele Fendi made Fendi handbags and furs products. Fendi business became prosperous after the Second World War. The five sisters of the family joined the Fendi Company in 1946. Now it continues to shock the fashion field by its innovative design.
At first Fendi mainly produce top-quality leather and furs products. In 1955 Fendi held the first fashion exhibition conference and then its business enlarged to various fields such as knitted dress, cheap clothes and even Fendi Jewelries and male perfumes. Fendi still have great fame all over the world for its leather and furs products. After the death of the rand founder of Fendi his five daughters run the company together.
In 1962 Fendi employed the famous Germany designer Karl Lagerfeld as the brand designer. His dramatic design pattern was blended in the Fendi design and won attention and praise form the whole world. The double F logo is a well-known signal after the double C signal of Chanel and double G signal of Gucci.
As the runner and manager of the Fendi Company, Fendi sisters deliberately changed the traditional idea that furs and leather products are real luxury products. They made Fendi brand much more daily-life style, fashionable and approach to the common customers.
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